Step 1: Have your dog touch your hand and click treat.
Step 2: Hold the object in your hand and say touch. Click treat when he touches the object not when he touches your hand.
Step 3: Call the object by its name (tug, squeaky, bunny, etc.) just as he touches it. Click and treat.
Step 4: Repeat 5 times.
Step 5: Hold the object and say its name and click and treat when he touches it.
Step 6: For teaching the names of people (Bob, Joe, Dad, Mom, etc.) and places (Bed, corner, kennel, etc.) use the training stick to introduce the person or place (See Go to Place—Trick #20).